by Katinka Hesselink on June 17, 2011
This is a post that AJ wrote on Squidu. I thought it well worth sharing with you all. So many times I see answers to questions about how to get traffic that tell people to go and comment on other people’s lenses. Yes, DO participate in the community. Yes, go visit and comment but at [...]
by Katinka Hesselink on June 8, 2011
The lens doesn’t rank, but the squidu thread does. Let’s see how the blogpost does, shall we? It’s an often asked question: why did my lens / blog / hub suddenly lose traffic? I wrote a lens to answer that question: Why did I suddenly lose google traffic? The short answer? Probably nothing to do [...]
by Katinka Hesselink on March 18, 2010
Two online friends of mine asked (or got) advice by me recently about optimizing their blogspot (aka blogger) blogs. Blogspot is a much simpler platform than WordPress. WordPress has two types of pages: posts and pages. Blogger has only blogposts. WordPress has two ways to organize your posts: categories and tags (and an extra option [...]
by Katinka Hesselink on February 21, 2010
Alright: spam alert. This tactic can seriously cross the boundary between creating original content that adds something to the web & content that is only there to make your other content rank. That said, building links is part of any web publishing business. And looking at the backlinks to Katinka Hesselink the other day, I [...]
by Katinka Hesselink on November 21, 2009
I was asked, as part of my new squidoo SEO Mentor role, to make a lens about the statistics of my squidoo lenses. I am, despite my training as a math teacher, not really very faithful in keeping track of stats. I have in the past, but it taught me very little. Traffic is only [...]
by Katinka Hesselink on October 28, 2009
In this e-book I will share my knowledge and experience about online publishing, marketing and making money. There are roughly four aspects to this craft: putting content online, optimizing your content for search engines, promoting your content and making money off of it. I will help you figure out what kind of content you will [...]
by Katinka Hesselink on October 23, 2009
There is a lot of misguided information about Search Engine optimization out there. Lately I have found myself summarizing the bare essentials several times. So here they are. It boils down to five steps:
by Katinka Hesselink on February 20, 2009
This is the story of a lens that gets most traffic. Today it gets, as you can see, about a hundred visitors a day. That’s enough for a permanent spot in the squidoo top 2000, and with people voting on it regularly it’s enough for a regular spot in the top 100 as well. It [...]
by Katinka Hesselink on January 19, 2009
My squidoo income is still mainly lensrank. However, I’ve recently come to earn about 20% of my squidoo income off actual sales. Looking at those statistics, I come to two conclusions about what sells: Go really NICHE. I’ve got some low traffic lenses that are very specific where the sales equal those of top traffic [...]