by Katinka Hesselink on November 19, 2010
When you are trying to make a living online, one of the things we hear a lot of are LINKS. Links are hugely important to getting pages to rank in Google and Bing. However, they’re the hardest thing to get right. I see people worrying about links a lot in the forums and get questions [...]
by Katinka Hesselink on January 10, 2010
One of the spooks new online publishers get thrown at them a lot is the reciprocal linking scheme devil. Let’s start with what google says about it: Your site’s ranking in Google search results is partly based on analysis of those sites that link to you. The quantity, quality, and relevance of links count towards [...]
by Katinka Hesselink on November 5, 2009
There is conflicting advice out there about the title of a page. On the one hand it’s clear that titles (and title tags) are essential to SEO: they should contain the keywords and keyword phrases users are typing into the search engines. On the other hand, some people have reported pages losing rankings immediately after [...]
by Katinka Hesselink on October 28, 2009
In this e-book I will share my knowledge and experience about online publishing, marketing and making money. There are roughly four aspects to this craft: putting content online, optimizing your content for search engines, promoting your content and making money off of it. I will help you figure out what kind of content you will [...]
by Katinka Hesselink on September 24, 2009
That’s right, I just got my squidoo lenses about 5% more traffic within a week. The result was great at first, then traffic went back to previous levels and now it’s beyond the growth I saw at first. I think it’s fair to say it worked: How? By optimizing my tags. I find that this [...]