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seo squidoo

Two months ago, when lensroll disappeared, I had the following exchange with Megan Casey about Squidoo SEO Policy: Katinka Hesselink Disabling lensroll means a big change in the SEO structure of squidoo: that is, people will have to feature lenses they want to promote or use a link list, instead of being able to just [...]

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Don’t rely on Squidoo Lensmasters for Traffic

by Katinka Hesselink on June 17, 2011

This is a post that AJ wrote on Squidu. I thought it well worth sharing with you all. So many times I see answers to questions about how to get traffic that tell people to go and comment on other people’s lenses. Yes, DO participate in the community. Yes, go visit and comment but at [...]

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Launch of Marketing Spiritual

by Katinka Hesselink on October 22, 2009

As I was preparing the launch of my new blog, which I’ve started because I needed a home for my ebook, I came across this post, written Oct. 2008. How happy I was to have 3000 visitors in that week In contrast, this week I had over 15000 visitors to my squidoo lenses. That’s five [...]

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What the new google rel-nofollow policy means for squidoo

by Katinka Hesselink on June 9, 2009

There’s a new rel-nofollow policy out. Where it used to be that pagerank got distributed around all the followed links on a page, now it gets distributed around all the links on the page and what’s on rel-nofollow links just ‘evaporates’ as Matt Cuts puts it in the interview I linked to above. Matt Cuts [...]

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Optimizing tags on squidoo lenses

by Katinka Hesselink on May 14, 2009

Evelyn Saenz, one of my all time favorite lensmasters – because she makes just excellent lenses – is not really into SEO. I think she’s only just catching on (sorry Evelyn). Which makes her question relevant for a lot of people of course (what would a blogger do without newby questions?) She’s just discovered the [...]

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Reviewing AJ2008 some more – linkbuilding

by Katinka Hesselink on January 13, 2009

An SEO review is not complete without a look at links. Yesterday I tackled on-page SEO factors: what AJ can do on her lens to make it most likely the search engines know what it’s about, and which serps (seach engine result pages) it should show up in. However, in a competitive field like weight [...]

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SEO: low hanging fruit or going for your passion

by Katinka Hesselink on November 8, 2008

Generally speaking there are two ways to do squidoo well: Finding key words that are popular, but haven’t been covered by other websites and lenses yet Making excellent lenses on a subject you are really into – even though there may already be a lot of information out there on the topic The first is [...]

It’s a waste of time to submit to google

by Katinka Hesselink on November 6, 2008

I just had to say this. Trying to dispel a myth here. It is NO use to submit your squidoo lens (or blog or website) in google. It is a waste of time. I don’t know about yahoo and MSN, perhaps submitting your lens (or website or blog) there gets it traffic, but in google [...]

The effect of a link…

by Katinka Hesselink on September 11, 2008

I’d like to illustrate the power of links, and the power of google, a bit today. I got a few links recently – on one lens this one link from an outside blog had the effect of: One visitor from that blog – most likely the owner checking whether the link worked 10 visitors from [...]

Rel no follow in squidoo: links that count

by Katinka Hesselink on September 8, 2008

All lensmasters should know a bit about SEO (Search Engine Optimization). For this post I decided to get back to basics: what links within squidoo actually count towards your link popularity? In other words: which links will help your page be found by search engines like Google, Yahoo and Bing? For this post I simply [...]