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Clean up after the holidays: page speed and more

by Spiritual Marketing on December 28, 2009

Christmas is gone and online marketing is getting back to normal. Time to start thinking about some maintenance issues. This is the time to:

Check your stats
Look at page speed
Check your tags
Delete outdated info and offers

Let’s look at each of those in more detail.

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Passion or Making money?

by Spiritual Marketing on January 20, 2009

Potpiegirl wrote recently that she feels all that talk about ‘following your passion’ won’t make you a living online. At least that’s how I understood this post about niches. She should know. I don’t agree with all her advice (her advice on tags is different from mine – though it’s a nuance thing), but on [...]

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So, what sells?

by Spiritual Marketing on January 19, 2009

My squidoo income is still mainly lensrank. However, I’ve recently come to earn about 20% of my squidoo income off actual sales. Looking at those statistics, I come to two conclusions about what sells:

Go really NICHE. I’ve got some low traffic lenses that are very specific where the sales equal those of top traffic lenses [...]

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Sales tip: edit user contributions!

by Spiritual Marketing on December 22, 2008

I know this sounds too much to some people, but I’m serious. What people write in your guestbook, how your plexo’s look and stuff like that makes a BIG difference to the feel of a lens. And the feel of your lens can make the difference between a sale & no sale.
I have a lens [...]

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