by Katinka Hesselink on May 9, 2010
NOTE: in the coming month, squidoo will be changing their nofollow policy. I’ve been thinking about Squidoo and SEO lately. Well, what else is new, right? Turns out I’m not the only one. One of the issues is that there are quite a few useful modules where squidoo nofollows links, though you’d expect the links [...]
by Katinka Hesselink on February 24, 2010
Misinformation about SEO always ticks me off. It’s usually simply old information being recycled because the people involved don’t keep up with the SEO blogs. In her latest post, AJ said: The link back from the Tiger Clipart lens to the Year of the Tiger lens has been changed to “no follow”. The reason she [...]
by Katinka Hesselink on January 10, 2010
One of the spooks new online publishers get thrown at them a lot is the reciprocal linking scheme devil. Let’s start with what google says about it: Your site’s ranking in Google search results is partly based on analysis of those sites that link to you. The quantity, quality, and relevance of links count towards [...]
by Katinka Hesselink on October 23, 2009
There is a lot of misguided information about Search Engine optimization out there. Lately I have found myself summarizing the bare essentials several times. So here they are. It boils down to five steps:
by Katinka Hesselink on June 9, 2009
There’s a new rel-nofollow policy out. Where it used to be that pagerank got distributed around all the followed links on a page, now it gets distributed around all the links on the page and what’s on rel-nofollow links just ‘evaporates’ as Matt Cuts puts it in the interview I linked to above. Matt Cuts [...]