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Tweaking the title tag for SEO

by Spiritual Marketing on November 5, 2009

There is conflicting advice out there about the title of a page. On the one hand it’s clear that titles (and title tags) are essential to SEO: they should contain the keywords and keyword phrases users are typing into the search engines. On the other hand, some people have reported pages losing rankings immediately after [...]

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When should you get an google adsense account?

by Spiritual Marketing on October 27, 2009

AKA: how to avoid getting banned by google adsense.
Short answer: you should get an adsense account when the online properties you are going to be using it on have at least 100 visitors a day among them.
I know this blogpost will likely not be read by those it needs to reach: newby online marketers who [...]

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Online marketing and SEO with spiritual integrity

by Spiritual Marketing on October 26, 2009

Marketing gets a bad rap these days. So does SEO. Marketing gets a bad reputation because it tries to sell what’s not worth buying, not to mention lying to us. SEO gets pulled down by the many people who use techniques meant to deceave the search engines about sites and pages. In both cases it’s [...]

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People or search engines? About priorities

by Spiritual Marketing on March 5, 2009

I’ve had several online conversations lately with people which have clarified my own position about online marketing. I have long had the policy that I am only putting energy into blogs, social networks, bookmarking services etc. if they have followed links. That is, other than twitter. I prefer blogs that are self hosted, but that’s [...]

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Squidoo help lenses as linkbait

by Spiritual Marketing on February 9, 2009

Linkbait? Linkbait is material that is put online not to make money, but to get links. Then when the links are there, the page in question will just link to whatever commercial content the owner wants to have rank better.
Inkserotica and AJ got into a discussion about how little lensrank squidoo help lenses usually have [...]

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The effect of a link…

by Spiritual Marketing on September 11, 2008

I’d like to illustrate the power of links, and the power of google, a bit today.
I got a few links recently – on one lens this one link from an outside blog had the effect of:

One visitor from that blog – most likely the owner checking whether the link worked
10 visitors from google that same [...]

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