Online marketing with spiritual integrity
First watch this video by Matt Cutts from Google: Do you recommend article marketing as an SEO strategy? Since I’ve been advising people to do article marketing for ages now, I think I should explain. Matt Cutts says you should NOT do article marketing. I say you should. The difference is due to a difference [...]
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Dinesh (aka Jhangora) asked this question on one of my lenses: “I noticed that successful lensmasters like you and Tipi interlink their lenses a lot. I read online that this type of silo structure does not work. Does it work?” I had to look ‘silo structure’ up. It’s a term like link-wheel: meant to help [...]
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A little less than a year ago I wrote a post about the advantages and disadvantages of having several squidoo accounts. This weekend Brenda asked: Katinka, how are you feeling about your second account now? I (we) would love to know…either here or perhaps in a new post. She has a point: a lot has [...]
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When you are trying to make a living online, one of the things we hear a lot of are LINKS. Links are hugely important to getting pages to rank in Google and Bing. However, they’re the hardest thing to get right. I see people worrying about links a lot in the forums and get questions [...]
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A long time lensmaster asked: how do you value a squidoo lens? It turns out that TheFluffanutta has made a lens valuing tool that at least has the right factors in there. Here is what it says about my top lens: http://www.squidoo.com/spirituality-quotes Estimated value of ‘spirituality-quotes’ Current Lensrank: #104 Average Lensrank: #85 Worth $160.62 over [...]
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NOTE: in the coming month, squidoo will be changing their nofollow policy. I’ve been thinking about Squidoo and SEO lately. Well, what else is new, right? Turns out I’m not the only one. One of the issues is that there are quite a few useful modules where squidoo nofollows links, though you’d expect the links [...]
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Alright: spam alert. This tactic can seriously cross the boundary between creating original content that adds something to the web & content that is only there to make your other content rank. That said, building links is part of any web publishing business. And looking at the backlinks to Katinka Hesselink the other day, I [...]
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One of the spooks new online publishers get thrown at them a lot is the reciprocal linking scheme devil. Let’s start with what google says about it: Your site’s ranking in Google search results is partly based on analysis of those sites that link to you. The quantity, quality, and relevance of links count towards [...]
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If there is one question that is often asked in the squidu forums, it’s this one: How can I get my lens indexed in google? Or, why hasn’t google indexed my lens yet? I always tell people the same thing: get links to your lens. Start blogging. At the same time I know that with [...]
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