Scroogle alternatives: how to search Google without personalisation and localisation

Those who watch the search engine space, or make a living online, have long realized that Google personlizes search results. That is: based on what type of PC you use, where you are when you browse, whether you’re logged into Google (gmail for... Read More

Why did I suddenly lose google traffic?

The lens doesn’t rank, but the squidu thread does. Let’s see how the blogpost does, shall we? It’s an often asked question: why did my lens / blog / hub suddenly lose traffic? I wrote a lens to answer that question: Why did I suddenly... Read More

Check the real Google: about personalization and localisation

I’m archiving my best Squidu posts here, for future reference. Adapting slightly in view of comments made there. A recent TED video made me realize just how far we’ve come from the days when search engine results were the same for... Read More

Why Hubpages lost and Squidoo didn’t in the latest Google update

I’ve been working on a post comparing Squidoo and hubpages for months now. It kept getting postponed, because Squidoo kept changing on me. In fact, most of my notes on the differences are now moot, because Squidoo has simply bridged the gap.... Read More

How to find out if Google knows what your page is about…

ThrivingMom shares an excellent tip on keyword optimization on her blog. She writes: Time and time again I see posts on SquidU by lensmasters asking how to get traffic to their lens. They say they worked hard on a lens but aren’t seeing any... Read More

Google surprises: Changes in the Google SERPS Oct. 2010

I’ve been watching Google¬† for years, but this month things are different. They’re simply weird. Some of these changes are probably not new – merely new to the Dutch serps – but since they change the game of online promotion... Read More

Spiritually sound Internet Marketing – FREE e-book

In this e-book I will share my knowledge and experience about online publishing, marketing and making money. There are roughly four aspects to this craft: putting content online, optimizing your content for search engines, promoting your content and making money off of it. I will help you figure out what kind of content you will be focusing on and where you can publish it. I will share the ways to create an online audience that have worked for me. You will learn all of this in a way that is both honest and direct, and sustainable long term. Continue reading Spiritually sound Internet Marketing – FREE e-book

When should you get an google adsense account?

AKA: how to avoid getting banned by google adsense.

Short answer: you should get an adsense account when the online properties you are going to be using it on have at least 100 visitors a day among them.

I know this blogpost will likely not be read by those it needs to reach: newby online marketers who will sign up for adsense as soon as they create their first blogpost or hubpage. They will likely only read this post when they’re already banned from adsense. Unfortunately, by then it’s too late. Google is notoriously bad at letting people into their program that have already been banned once.

Now that I’ve made you all suitably scared, here’s the deal. Continue reading When should you get an google adsense account?

Online marketing and SEO with spiritual integrity

Marketing gets a bad rap these days. So does SEO. Marketing gets a bad reputation because it tries to sell what’s not worth buying, not to mention lying to us. SEO gets pulled down by the many people who use techniques meant to deceave the search engines about sites and pages. In both cases it’s not the profession which is flawed, but many of those who practice it. Is the marketeer to blame, or the company that creates bad products? Not all SEO is ‘black hat’ or spammy. Continue reading Online marketing and SEO with spiritual integrity

People or search engines? About priorities

I’ve had several online conversations lately with people which have clarified my own position about online marketing. I have long had the policy that I am only putting energy into blogs, social networks, bookmarking services etc. if they have followed links. That is, other than twitter. I prefer blogs that are self hosted, but that’s not totally necessary.

Twitter is the exception, because at twitter there’s community. More: there’s a community of bloggers there. So twitter, while it doesn’t have followed links itself, is still a great place to combine promotion (getting to people) and search engine optimization. Lately another exception is facebook. But facebook is little work, because I post my tweets there (yes, twitter again). And of course if a conversation should start, I take the time to participate. Continue reading People or search engines? About priorities