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Seo

Should I have a seperate blog of each squidoo lens?

by Spiritual Marketing on February 25, 2010

From the searches that get people to this blog :
Should I have a seperate blog of each squidoo lens?
Good question. As usual I’m going to give you the quick answer first:
Have a blog for each NICHE you have squidoo lenses (or hubs on hubpages) about.
The problem comes next: how are you going to make sure [...]

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Pagerank sculpting: putting rel-nofollow in your own links- DON’T

by Spiritual Marketing on February 24, 2010

Misinformation about SEO always ticks me off. It’s usually simply old information being recycled because the people involved don’t keep up with the SEO blogs.
In her latest post, AJ said:
The link back from the Tiger Clipart lens to the Year of the Tiger lens has been changed to “no follow”.
The reason she does that is [...]

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Link wheels – getting yourself links & $$$

by Spiritual Marketing on February 21, 2010

Alright: spam alert. This tactic can seriously cross the boundary between creating original content that adds something to the web & content that is only there to make your other content rank.
That said, building links is part of any web publishing business. And looking at the backlinks to Katinka Hesselink the other day, I was [...]

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Reciprocal linking devils…

by Spiritual Marketing on January 10, 2010

One of the spooks new online publishers get thrown at them a lot is the reciprocal linking scheme devil. Let’s start with what google says about it:
Your site’s ranking in Google search results is partly based on analysis of those sites that link to you. The quantity, quality, and relevance of links count towards your [...]

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How to get your page / lens / blog indexed in google

by Spiritual Marketing on December 31, 2009

If there is one question that is often asked in the squidu forums, it’s this one: How can I get my lens indexed in google? Or, why hasn’t google indexed my lens yet?
I always tell people the same thing: get links to your lens. Start blogging. At the same time I know that with [...]

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Clean up after the holidays: page speed and more

by Spiritual Marketing on December 28, 2009

Christmas is gone and online marketing is getting back to normal. Time to start thinking about some maintenance issues. This is the time to:

Check your stats
Look at page speed
Check your tags
Delete outdated info and offers

Let’s look at each of those in more detail.

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Tweaking the title tag for SEO

by Spiritual Marketing on November 5, 2009

There is conflicting advice out there about the title of a page. On the one hand it’s clear that titles (and title tags) are essential to SEO: they should contain the keywords and keyword phrases users are typing into the search engines. On the other hand, some people have reported pages losing rankings immediately after [...]

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Search Engine Marketing Basics – 5 SEO Techniques

by Spiritual Marketing on October 23, 2009

There is a lot of misguided information about Search Engine optimization out there. Lately I have found myself summarizing the bare essentials several times. So here they are. It boils down to five steps:

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Being a fidgity webmaster

by Spiritual Marketing on April 30, 2009

Some people never sit still. My grandmother for instance, although she’s now in a wheelchair, is constantly moving about. Half out of the wheelchair, standing up to get something, sitting down again, rolling the chair here, rolling it there. That’s actually very healthy of course: she should keep moving about, as long as she doesn’t [...]

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People or search engines? About priorities

by Spiritual Marketing on March 5, 2009

I’ve had several online conversations lately with people which have clarified my own position about online marketing. I have long had the policy that I am only putting energy into blogs, social networks, bookmarking services etc. if they have followed links. That is, other than twitter. I prefer blogs that are self hosted, but that’s [...]

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